Is your headline a work title? “Joe Bloggs, Accountant, Grey Office Cubicle Co”? or a slogan? People usually only see your Name and Headline, when looking at the LinkedIn commons -”Who’s Viewed Your Profile”, Updates, Groups and Search listings. It’s a good idea to try and grab their attention, get them to click on your full Profile. You’re not going to get clicks if you have a boring, ‘meh’ work title. Think of your Name as your brand and your headline as the thing you do best, it’s the slogan that defines your brand.Here are 3 examples of effective slogans all are from folks who know LinkedIn very well, perhaps they’re on to something?:
via Tread CAREFULLY If You Are ANONYMOUS On LinkedIn… | linkedinsights.